When the United States Forest Service discovered the need for an Interactive Visitor Map they enlisted the help of Fireline Digital. The Interactive Visitor Map ensures access to all visitors to the United States National Forests by providing updated trail maps and information on various recreational activities.
Fireline Digital / Marketing Agency
Client
United States Forest Service
Date
November 2020
Categories
01 —
background
Interactive Visitor Map
02 —
project story
Access for Everyone
Initially, the project scope consisted of lots of user research to identify what people were looking for in a map of this scope. After initial designs for both a mobile and web app were completed, the project moved into production. It was well-received by outdoor enthusiasts and is used daily by thousands of forest visitors.
03 —
results
50,000
Day One Visitors
Immediately after launch, the Interactive Visitor Map saw massive number of site visitors.
100%
Access to USFS Data
The Interactive Visitor Map provides data that was never accessible before online.